Local SEO Checklist | Forget Me Never Media

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Week 1: Homepage Schema

Foundation of your structured data

Gather all your business information

Get your latitude and longitude from Google Maps

Use schema generator to create LocalBusiness schema

Add to your website

Test with Rich Results Test

Fix any errors

⭐

Show off your ratings in search results

Check your Google Business Profile rating

Note your total review count

Add rating to your schema

Test again

Verify no errors

❓

Answer customer questions directly in search

List common questions customers ask

Write helpful answers (2-4 sentences each)

Create FAQ schema

Add to relevant pages

Test and validate

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Verify your results and set up ongoing maintenance

Check Google Search Console

Look for your business in search

Note what shows (stars, hours, etc.)

Set calendar reminder for quarterly review

Pat yourself on the back!